Your eyes and hands in India · Est. 2019 · Replies within one working day

How to tell a trader from a manufacturer in India

The most common surprise for a new importer is finding that the "factory" they have been emailing does not own a factory. Here is how to check before you pay a deposit.

· 5 min read · Creston & Co

Many Indian export businesses are traders. They buy from a manufacturer, add a margin and sell on. There is nothing wrong with that as a business, but it matters to you: a trader cannot control quality on a line they do not run, cannot show you the real production site, and adds a layer of cost and delay between you and the factory.

The problem is that traders often present themselves as manufacturers. The website shows a factory, the emails say "our plant", and the samples are good. The difference only shows up when something goes wrong.

Five checks that settle it

  • Ask for the factory licence and the registered address of the production site, then check that the address matches the company you are dealing with.
  • Ask for a live video call from the production floor, unannounced, with your product being made. A trader will offer a recorded video or a visit "next month".
  • Ask who signs the export documents. If the exporter on the invoice is a different company from the one you have been talking to, you are dealing with a trader.
  • Ask for the names of two other overseas buyers of the same product and contact them.
  • Send someone to visit. An on-site audit is the only check that cannot be faked.

What to do if it is a trader

You can still buy through a trader if you know what you are buying: convenience and consolidation, at a margin, with less control. What you should not do is pay a manufacturer's deposit to a trader on the assumption that they control production.

If you want the factory relationship, ask the trader to introduce the manufacturer and contract directly. Many will, for a fee. If they refuse, you have your answer.

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